Ikea, please get rid of Verdana!

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Ikea was always considered one of the top global advocates for good design, through their products and catalogue designs. Their identity was minimalist, clean, using classic typefaces derived from Futura (Ikea Sans) and Century Schoolbook (Ikea Serif).

This summer, something terrible happened. The typefaces in both printed and electronic communications were replaced with Verdana, a typeface designed specifically for being legible on computer screens at small sizes. More details here: http://www.iancul.com/blog/2009/08/25/ikea-sans-replaced-by-verdana/

We, the undersigned designers, consider this to be a mutilation of Ikea's long admired design philosophy. It is sad this is happening, and it undermines Ikea's design leadership. Please bring Ikea Sans/Serif back, or get a proper typeface instead of Verdana!

Thank you Ikea, for still believing in the value of good design and for listening to us!

7082 Signatures

  • Markus Wiklund F
  • Hendrik P
  • Sean B
  • Baron Von C
  • Philipp H
  • Timothy W
  • Steve J
  • Daniel M
  • Andrea S
    • Comments
    • No Verdana
  • Christopher
    • Comments
    • Abhorent!
  • Ben R
    • Comments
    • Seriously?
  • Vojto R
  • Nick Y
    • Comments
    • Ikea Sans is awesome. We want it back.
  • Jenica H
    • Comments
    • В
  • Cam H
    • Comments
    • Verdana sucks.
  • Octavian A
  • Simona F
  • axi
  • Stingaceanu A
  • Agata W
  • Roxana I
  • Sandro D
    • Comments
    • Bring back Ikea Sans a.k.a Futura or create something new!
  • Jessica
    • Comments
    • ga back to futura, pleaaase!!!!
  • Lars K
  • Filipe
  • Bjцrn A
    • Comments
    • Kom igen nu!
  • Simon B
  • Sami B
  • Michael
  • Mark A
  • Maciek Z
    • Comments
    • Pleeeease!
  • Mathew M
  • Michael C
  • Brandon D
  • Brannon M
  • Tino K
  • Jeff S
  • Michael B
  • Jonathan G
    • Comments
    • Well done on destroying your brand values! Please change your typeface back, I'm dying to buy a new sofa.
  • Nicola Marra de S
    • Comments
    • stay with design things
  • ashley S
    • Comments
    • please listen to us!
  • justin m
  • Mick
    • Comments
    • I always liked the Ikea font
  • Daniel L
  • Lev E
  • Mark L
  • Karthik S
    • Comments
    • DO NOT CHANGE
  • Michael M
    • Comments
    • Verdana? Really?
  • Samuel C
  • Kyle M